Ben Affleck Brings ’90s Magic Back: TV Icons Reunite in a Hilarious “Good Will Hunting” Spoof for Dunkin’ And It Feels Like Childhood Just Returned
Every once in a while, a commercial drops that doesn’t just entertain us—it teleports us straight back to another era. That’s exactly what happened when Ben Affleck surprised viewers with a brand-new Dunkin’ Super Bowl ad a funny, nostalgic spoof inspired by Good Will Hunting and boosted by the chemistry of beloved ’90s TV stars the world hasn’t forgotten.
And yes… it feels like the ’90s came crashing right into 2026 in the best way possible.
A Reunion Nobody Expected—but Everyone Loved
Affleck steps back into his Boston comfort zone, blending self-aware humor with the classic “How do you like them apples?” energy fans remember. But what really stole the show were the surprise cameos—familiar television faces from the ’90s who appeared as if they’d never left our living rooms.
Together, they recreate the warm, goofy charm of a decade defined by sitcom laughter, oversized sweaters, and characters who felt like family. For millions watching, the reunion wasn’t just funny it was deeply nostalgic.

Dunkin’ + Affleck = A Super Bowl Highlight
Dunkin’ has leaned heavily into Affleck’s iconic Boston personality in recent years, but this ad takes it to another level. It plays with humor, nostalgia, celebrity culture, and the emotional pull of films and TV shows that shaped a generation.
The spoof hits the perfect mix of:
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Comedy
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Heart
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Star power
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’90s throwbacks
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Ben Affleck’s signature deadpan delivery
Fans online immediately declared it one of the best Super Bowl ads of the year.

Why This Ad Feels So Personal
For many viewers, this wasn’t just a commercial. It was:
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A reminder of childhood
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A tribute to one of the most beloved films of the ’90s
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A joyful surprise reunion
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A boost of comfort-TV nostalgia we all secretly crave
In a world moving faster every day, Affleck and Dunkin’ delivered something rare—a moment that made millions smile at the same time.
A Perfect Blend of Past and Present
The ad proves one thing clearly:
Even decades later, the characters, stars, and humor of the ’90s still hold incredible emotional power.
And with Ben Affleck leading the charge, Dunkin’ turned a simple commercial into a cultural celebration.
