Jelly Roll Opens Up About Life on His 500-Acre Tennessee Farm — A Dream Fulfilled in Honor of His Late Father

Country Star Jelly Roll and Wife Bunnie Share Peaceful Glimpse into Rural Life on Their Expansive New Property

Grammy-nominated country artist Jelly Roll may be known for selling out arenas and topping music charts, but when it comes to where he finds real joy, it’s not in the spotlight—it’s in the serenity of the Tennessee countryside.

In a heartfelt video shared by his wife Bunnie XO on social media, fans got an intimate tour of the couple’s newly purchased 500-acre farm in Tennessee. The clip begins with Jelly Roll pulling up in a UTV, his loyal dog by his side, and greeting fans with his signature grin: “It’s your boys,” he says, before inviting Bunnie in for a ride across their property.

As the camera rolls, viewers are treated to sweeping views of the lush landscape—miles of trees, a tranquil creek, and a large, newly constructed barn—all showcasing the quiet beauty of their rural retreat.

A Promise Kept: Jelly Roll Honors His Father’s Wish

While this is the first visual tour fans have received, the farm has held deep meaning for Jelly Roll since he first announced the purchase in an emotional TikTok video last year. For him, buying the land was more than just acquiring property—it was a tribute to his late father, who once told him: “Buy land—it’s the one thing I regret not doing.”

Watch the tour below.

@xomgitsbunnie

I needed this reset 🪄 #jellyandbunnie

♬ Lifestyles Of The Not So Rich And Famous – Tracy Byrd

In the video, Jelly Roll explained how owning land had always been his father’s dream, and making it a reality became one of the artist’s most personal goals. Now, thanks to the support of his loyal fanbase, he was finally able to fulfill that dream—not just for himself, but in honor of his father’s legacy.

“I came here today to pray over it. I came here today to vision-cast in it. I came here today to just walk barefooted in it,” he shared, visibly moved. “And most importantly, I came here today to pull this phone out of my pocket and look y’all in the eye and say, thank you, man.”

A Country Life Beyond the Stage

With this farm, Jelly Roll and Bunnie are embracing a lifestyle rooted in peace, nature, and family—a stark contrast to the chaos of fame. It’s a powerful reminder that, for many artists, true success is found in honoring where you come from and who helped you get there.

You can watch Jelly Roll’s emotional message to his fans in the video below. 

@officialjellyroll

I couldnt control my emotions

♬ original sound – Jelly Roll